Creative Business Brainstorms
What if you could make a living with your art?
Hi, I'm Katie! I started Sad Shop in 2012.
Read more about my story here.
Today, Sad Shop is:
- In the top 1% of sellers on Etsy
- Carried at more than 500 stores
- Featured at major retailers like Paper Source, Urban Outfitters, Nordstrom, and West Elm
- Represented by sales reps in all 50 states
- Stocked across the U.S. and around the world, including Australia, Hong Kong, and Saudi Arabia
- Recommended by Vogue, Cosmopolitan, BuzzFeed, HuffPost, and many more
15,000+ orders later, I have made many mistakes and celebrated many wins. I did this with the help of friends, family, coaches, consultants, and fellow makers and business owners. I highly recommend reaching out for support when you need it!
Ready to start a creative business?
"Katie is a powerful example of building a business with thoughtful intention, aligned with core values and authentic voice. She has created an oft-imitated but never replicable brand identity that serves as inspiration to anyone developing a purposeful lifestyle company." — Crosby Noricks, PR Couture
"Starting a small business can be daunting. Luckily, we had Katie. She helped us focus our limited time and resources to reach the right customer base. With a mix of sales channels and a 'rolodex' of contacts, Katie helped our business spread our message and begin selling right away." — Jay Sueno, MamaP
"Katie is our hero! She supported us with business advice on topics from wholesale and craft shows to accounting and sales tax. She is extremely compassionate and intelligent, and made things that felt daunting much easier. Katie particularly helped us perfect the language in our marketing materials; she is a wording genius. We are so impressed with Katie and send our huge thanks!" — Kate Leaver, Yéyé Cosmetics
Talk with someone who's been there.
Questions people ask me the most:
How do I even get started?
What do I charge?
Where do I sell my products?
How do I sell to stores?
When do I find a sales rep?
In our 60-minute Zoom brainstorm session, we’ll go over all your questions about starting and growing a creative business. I’m happy to share my experience and resources. And I will send you any links that come up following our call.
"The session was extremely helpful. You introduced ideas, channels, and resources to me that I had no idea about, even after researching this quite a bit over the past couple of years." — Jayson Szott
My first tip: Don’t be afraid of iterations. Your business will go through many stages. Your website, your sales materials, your products — everything will change as you learn what works best for you and your business. Start where you are! Don't get stuck in the trap of perfection.
Booking Now for Fall 2020
P.S. If you have questions or cost is a barrier in any way, please contact me for more information.
"I can't thank you enough for the incredible tips and guidance you offered during our session. It can be daunting to start a small business and gaining insights from someone who has done it so successfully is priceless. Your follow-up email was also so helpful as it charted a clear and actionable roadmap for me as I move forward. Thank you SO much for sharing your expertise so graciously!" — Maria Todaro, ClayDTLA
"The session was extremely helpful. You introduced ideas, channels, and resources to me that I had no idea about, even after researching this quite a bit over the past couple of years. Obviously there's still plenty more for me to learn and do, but it was more than the push I was hoping for. It was a two-handed shove in what I'm confident is the right direction." — Jayson Szott, Happy Hospital Supply